iPhone 15 Pro/Pro Max launch supply may be limited due to display manufacturing issues
iPhone 15 Pro/Pro Max launch supply may be limited due to display manufacturing issues
iPhone 15 Pro/Pro Max launch supply may be limited due to display manufacturing issues.
Apple is having trouble manufacturing displays for the iPhone 15 Pro and iPhone 15 Pro Max, which could lead to a limited number of devices arriving in September.
Rumor has it that the iPhone 15 Pro and iPhone 15 Pro Max will have slimmer bezels than the iPhone 14 Pro models, and it’s the reduced bezel size that’s causing the problem.
According to The Information, Apple suppliers are using a new display manufacturing process to reduce bezel size, which is causing problems for displays made by LG Display.
Apple faced similar issues when it increased the display size of the Apple Watch Series 7 in 2019, delaying the device’s launch process by about a month.
LG’s display failed reliability tests during the process of fusing the display with the metal case. Apple is adjusting the design of the LG display so that it can pass the test, and Apple has Samsung ‘s display for assembly.
The Information believes that Apple will not delay the launch of the iPhone 15 Pro and iPhone 15 Pro Max, but will reduce the supply when it goes on the market, resulting in a shortage.
Manufacturing issues will hit the iPhone 15 Pro Max the hardest, and it’s likely that it will be the hardest device to buy when it hits the market.
It’s not uncommon for at least one iPhone model to be in short supply, and there have been cases where iPhone models have sold out entirely and people have to wait months for Apple to ramp up production to meet demand.
In this case, Apple’s profit margins will likely be affected, and the holiday quarter’s revenue will be lower than expected.
The Information claims that Foxconn’s iPhone 15 Pro models are in the “risk ramp” manufacturing phase, where the company is testing the reliability of device manufacturing. Mass production is expected to begin in August.
